iF! Trade Show + Exhibition

Go here to view the 2007 SXSW iF! Trade Show Exhibitors.

The three-day Interactive/Film (iF!) Trade Show + Exhibition reveals tools for development and productivity employed by digital creatives and filmmakers alike. Also represented are the regional, national and international companies that come together to promote their services and organizations supporting independent filmmaking and digital culture.

Trade Show Features

Highlighting more than 125 booths, the SXSW Trade Show is home to the Adobe Day Stage Café (panels, demos, and awards presentations), the South By Bookstore (scheduled appearances and book signings by industry notables), Studio SX (one-on-one conversations and interviews between conference delegates) and special Exhibitor Events.

Festival Preview Station

The Festival Preview Station, presented by Koss, provides conference registrants the opportunity to sit down and enjoy the trailers of the SXSW Film Festival. Also available is the music and press kits of 2007 SXSW showcasing artists.

Spout Email/Web Center

Now providing expanded access hours and two convenient locations to stop in periodically and check your email. Location #1 is on the Trade Show floor in space 07. Location #2 is in the foyer between the primary Trade Show entrance and Adobe Day Stage Café entrance.

Location

Austin Convention Center, Upper Level, Grand Ballroom

Hours

Sunday, March 11* (Noon to 6 pm)
Monday, March 12 (Noon to 6 pm)
Tuesday, March 13 (Noon to 4 pm)
*Saturday night/Sunday morning at 2:00 am clocks move up to 3:00 am for Daylight Savings.